Nitto Tire is fueled by enthusiasts and driven by passion and innovation. Growing by paving the way into emerging markets, listening and delivering tires that meet the exacting standards of enthusiasts.
Our sizing, tread patterns and compounds combine modern aesthetics with cutting-edge technology to create tires that appeal visually and impress with performance whether they’re meant for street, strip, track or dirt. These memorable designs are the result of state-of-the-art development, quality engineering and rigorous testing procedures.
From our grassroots heritage to our industry-wide recognition for innovation and performance, we believe that overcoming the obstacles set in front of us makes us stronger. Producing tires that inspire driving confidence and consumer satisfaction across a wide variety of terrains is what propels us forward.